In a telling sign of the times, a recent survey conducted by Ripple has revealed that stablecoins are becoming the go-to tool for corporate treasury. The move signals a significant shift in how companies are thinking about digital assets, with a growing number of banks, fintechs, and corporates prioritizing stablecoins and custody. According to the survey, which was reported by CoinDesk on March 20, 2026, a whopping 70% of respondents said they are likely to use stablecoins in the next 12 months.
This trend is not surprising, given the volatility of the cryptocurrency market. As we've seen, the value of assets like Bitcoin and Ethereum can fluctuate wildly, making them less appealing to companies looking for a stable store of value. Stablecoins, on the other hand, are designed to maintain a stable value relative to a fiat currency, making them an attractive option for corporate treasury. But what does this mean for retail traders, who have long been the driving force behind the crypto market?
Stablecoins on the Rise
Sources familiar with the matter say that the growing adoption of stablecoins is being driven by a desire for greater stability and security. With the value of traditional cryptocurrencies prone to sudden drops, companies are looking for a more reliable way to store and transfer value. And it's not just corporates - banks and fintechs are also getting in on the action, with many seeing stablecoins as a key component of their digital asset strategy. As things stand, it's clear that stablecoins are here to stay, but the question is, what will this mean for the broader crypto market?
One thing is certain: the picture emerging is one of growing institutional involvement in the crypto space. With companies like Ripple and others working to build out the infrastructure needed to support the use of digital assets, it's likely that we'll see even more adoption in the months and years to come. And for those looking to get in on the action, there are tools available to help - like our crypto profit/loss calculator, which can help you track the performance of your digital assets.
A Closer Look at the Numbers
A deeper dive into the survey results reveals some interesting insights. For example, 60% of respondents said they are currently using or planning to use digital assets for settlement, while 50% said they are using or planning to use them for treasury operations. These numbers are significant, as they suggest that companies are not just looking at digital assets as a speculative investment, but as a legitimate tool for conducting business. And with the use of stablecoins on the rise, it's likely that we'll see even more innovation in this space - perhaps even the development of new financial products and services that take advantage of the unique properties of digital assets.
"The results of our survey show that financial institutions and corporates are increasingly looking to digital assets as a key component of their business strategy," said a spokesperson for Ripple. "We're excited to see the growing adoption of stablecoins and other digital assets, and we're committed to continuing to build out the infrastructure needed to support this growth."
As we consider the implications of this trend, it's worth asking: is this the turning point for the crypto market? Will the growing adoption of stablecoins and other digital assets by institutional players be the catalyst for a new wave of growth and innovation? Only time will tell, but one thing is certain - the landscape of the crypto market is changing, and it's changing fast. For those looking to navigate this new landscape, tools like our liquidation price calculator and crypto tax calculator can be invaluable.
Bottom Line
In our view, the growing adoption of stablecoins by corporates and institutions is a positive development for the crypto market. It signals a growing recognition of the value and potential of digital assets, and it suggests that we may be on the cusp of a new wave of innovation and growth. As we watch this trend unfold, we'll be keeping a close eye on the numbers - and we'll be here to provide you with the tools and insights you need to navigate this changing landscape.